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Welcome to Seeds of Italy

 

'Best Seed/Plant Company of the Year'
(The Horticultural Channel' in a poll of 47,500 people on 30/12/2012).

NEW - For everything Italian from novelty gifts, Italian aprons and apparel, stickers, ingredients, beautiful Florentine soaps, olive oil, accordions and more visit www.thelittleitalianmarket.com
Including new T-shirts from September 'Legalise Marinara',
Baby Onesies 'I love Pasta', Aprons 'Not only am I perfect, I'm Italian too!'
and Signs 'Parking for Sicilians Only'. A lot of fun and the ideal gift.

**PLEASE NOTE WE WILL BE CLOSED FROM 7-25th AUGUST IN LINE WITH ITALIAN NATIONAL HOLIDAYS. ANY ORDERS PLACED IN OUR ABSENCE WILL BE DEALT WITH ON OUR RETURN. BY CLOSING DOWN COMPLETELY, OUR STAFF AND FAMILY HAVE A PROPER REST WITHOUT HAVING TO WORRY WHAT IS GOING ON BACK IN THE OFFICE AND WE ALL COME BACK REFRESHED AND READY TO SERVE YOU AFTER WHAT HAS BEEN A VERY BUSY SEASON.

**NEWS - FRANCHI SEEDS OF ITALY 1783 WILL BE THE FIRST EVER SEED COMPANY TO BE INVITED TO PARTICIPATE AT THE SLOW FOOD SHOW 'SALONE DEL GUSTO' IN OCTOBER IN TURIN. IN SLOW FOODS HISTORY THIS HAS NEVER HAPPENED BEFORE AND THE FRANCHI BRAND IS MAKING HISTORY**

Summer is here and there is a bounty of things to sow now. Lambs lettuce and spinach until Oct, any leaves from chicory and endive to lettuce and rocket till Sep, basil, parsley till sep, herbs, chard, peas Sep-Nov, biennial flowers, radish Aug/Sep, alpine fennel montebianco till Aug, all brassicas - brussels sprouts, cavolo nero kale, red cabbage, savoy cabbage, kohl rabi, mizuna, cabbage, broccoli, brocoletti, cima di rapa etc. 

By the time of the mutiny on the bounty in 1789, Giovanni Franchi was already 6 years into his business of selling seeds around the market squares of Parma from his horse drawn cart, and the company is still in the same family 229 years later with Giampiero Franchi at the helm. 1783 also witnessed the death of the landscape architect Capability Brown, the end of the American War of Independence and the flight of the Montgolfier brothers balloon over Paris. Franchi are the oldest family run seed company in the world and are much more than just seeds in a packet – they are a story of tradition, pride, experience, quality, passion and excellence handed down over 7 generations that continues today alongside state-of-the-art technological solutions.

NEONICOTINOID pesticides are BANNED IN ITALY  and not used for seed production by Franchi seeds. So with our seeds you can be sure (Whatever your position on this subject) that they're safe for delicate BRITISH BEES.

Franchi are a completely independent seed company and we are not associated with any other companies in the UK! If it doesn't say Franchi (or Golden Line) on the packet, its not ours! If it's not ours, it is not 230 years of handed down experience over 7 generations still in the same family and we are seed producers too. We assume when we buy seeds that the company you have bought them from have produced them - IN MOST CASES THIS IS NOT THE CASE and people just don't realise!

Do you know which country the seeds in your packet come from? With Franchi seeds you can rest assured because we are seed producers and we commission over 90% of our vegetable seed range ourselves, locally. They are traditional regional varieties which have provenance and some come from the Alps, Dolomite or Apennine areas of Italy, so they are used to much colder climates than the UK can throw at them.

Every region of Italy has its own varieties, which like its recipes have been handed down from generation to generation. They are not globally available varieties which are found worldwide but instead are regional with a unique heritage. Go to an Italian market and you can buy tomato seeds, tomato plants, tomatoes and everything made with the tomatoes. There is no separation between gardening and food – there’s just food, RY and the tomato will vary in shape, size and flavour depending on the region, along with all the other vegetables. It is common for offices, factories, railway stations and even hospitals to have an ‘orto’ or allotment. Many schools do too and children who grow veg, eat veg!


‘From Seed to Plate’ is not just the name of our new cookbook, but it is our philosophy. Our catalogue features everything you need to achieve this so for example you can grow your Franchi San Marzano plum tomatoes, use a Rigamonti passata machine to make your passata and then bottle them in our Bormioli Quattro Stagioni passata bottles which once hermetically sealed, will sit in your larder for at least a year. It is really easy to do lots of things badly, so we only deal with a few suppliers, all of which still produce traditional quality goods in Italy.

We have always included signed recipes in our centre pull-out section so you can enjoy the fruits of your labour and this year we are thrilled to have signed recipes from a variety of chefs and restaurants to inspire you.

 

What you sow you, you will reap !! So ‘buon appetito’ and thanks for choosing Franchi seeds. 229 years experience at your service.
Paolo, Alessandra and family